BIC launches Drawplanet

BIC announces the launch of BIC DrawPlanet: Go Make WOW (DrawPlanet) on Roblox

DrawPlanet is an immersive new social experience where users unleash their inner artist to create a universe from their imagination, one drawing at a time. It is the first wholly owned persistent experience from BIC on Roblox, developed as an open-style evergreen space inspiring its visitors to explore their creative sides, either on their own or with friends from around the world.

Users hop between multiple fantastical realms like the Enchanted Forest, WOW City, and Cloud Kingdom. As the journey unfolds, canvases are uncovered where visitors can draw original artwork with virtual pens, pencils, crayons, and markers inspired by the BIC Kids line of colouring products. The drawings then come to life with kinetic elements and pop off the page to populate their creator’s digital world, such as butterflies that flap their wings to take flight, flowers that fill a meadow, or kangaroos that hop. The more a visitor draws, the more personalized their world inside of DrawPlanet becomes.

Read more here.