BIC reports decline in stationery sales
BIC reports that stationery net sales decreased by 2.3% during Q1 and 5.8% on a comparative basis.
In Europe, net sales grew slightly. BIC says it outperformed a declining market and delivered strong e-commerce growth. In France, it gained 1.6 points value share thanks to a solid performance of its new product the Gelocity Full Grip.
In North America net sales increased low-single digit. In a flat market, sales performance was driven by continued growth in the gel segment and in e-commerce. In Latin America, net sales decreased high single-digit.