July 27, 2020 0

Durable celebrates centenary year with fresh look

Office products manufacturer Durable is celebrating 100 years in business with a fresh new outlook for 2020.

It all started on 7 February 1920 with metal indexing tabs – the state-of-the-art filing system at the time. Karl Hunke and Wilhelm Jochheim founded a company together to produce them in Iserlohn. Durable is still owned by the founding families. Therefore, it is a textbook example of the impressive success of German family-run companies around the world.

Around the world, the way we work has changed significantly in the past 100 years. The classic office with a typewriter are just as much a thing of the past as transporting goods in carriages. Computers and mobile devices have changed the working environment just as much as the increasing flexibility in when and where we work. As a result, DURABLE currently offers a wide selection of modern workplace products for many different industries. From tablet holders to cable management systems, also from mobile organisation to labelling and presentation concepts.

In 2019, Durable made a significant investment in the German location of Kamen-Methler building a modern production hall with collaborative robots supporting workers there for the first time.

Fresh look for 2020

Durable is kicking off the new corporate century with a refreshed corporate design. This references existing brand elements and transforms them into a modern forward-looking design. “The new corporate design emphasises our ambition to create modern, clear, excellent solutions for the workplace” explains Martina Heiland, Press Officer at DURABLE

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Business Products Group International LLP ®