September 21, 2020 0

Integra Announce 2021 Catalogue & “Nurture & Grow Your Business” Online Conference

Integra is pleased to announce it will be hosting the ‘Nurture & Grow Your Business’ virtual conference on Wednesday 9th December 2020 to support members and key partners.

Insightful business sessions will focus on topical issues such as planning for recovery, digitally transforming your teams and opportunities for growth. Speed networking sessions will be open during the day together with supplier showcases.

Aidan McDonough, Integra’s CEO, comments “Throughout the pandemic we have continued to engage with members through online regional meetings and our COVID hub.

This event will be another opportunity for us to support members, helping them to explore and implement new opportunities for growth. We want this to be a positive and thought-provoking experience as we move towards the new year and we look forward to bringing our members and key partners together on this virtual platform.”

Integra will also be announcing the winners of its 2020 ‘Member and Supplier of the Year’ Awards during the day.

Integra Announce 2021 Catalogue Launch

This virtual event follows on from Integra announcing their Initiative 2021 Catalogue launch.

Integra members can now order the 2021 Initiative catalogue featuring the
competitively priced range and further complemented by a free of charge digibook.

A comprehensive marketing support programme is also available incorporating email, web and social media content designed to help members grow their own brand sales and achieve impressive profit margins. To further help promote the range, members receive a free of charge Initiative insert within their VOW wholesale catalogues.

With fewer own brands in the industry, Initiative provides Integra members with an important point of differentiation. With additional pricing support and promotions planned for 2021 together with continued benchmarking, members can offer their customers a competitively priced, high quality range.

A price freeze has also been in place throughout 2020 to further support dealers in what has been an incredibly challenging year. With multiple sources, including Antalis and VOW together with Integra’s EOS partner and direct availability from suppliers, Initiative is also easily accessible.

Aidan McDonough, Integra’s CEO, comments “The Initiative brand has provided members with a consistently high quality range for over 22 years now. Despite the decline in demand for general office products, it has managed to hold its own as an office essentials range and continues to provide our members with a unique proposition.

Through continual benchmarking, the brand is consistently competitive and this, alongside additional pricing support, gives members the best possible opportunity to be profitable.’

For further information on the Initiative brand visit or contact the Integra team on 01633 653060.

Business Products Group International LLP ®