The BIC Collection Exhibited at Centquatre Paris

BIC is currently exhibiting an innovative collection of 140 words at the Centquatre exhibition in Paris, BIC’s newdesk reports their innovative stand at the exhibition until May 13th 2018:

An unprecedented exhibition of more than 140 works will be unveiled at the CENTQUATRE- exhibition center in PARIS, bringing together artists from all over the world who have been inspired by BIC®.

BIC®, a renowned brand, family company and world leader in the fields of stationery, lighters and razors, unveils its contemporary art collection for the first time.
This collection, which started in the late nineties at an exhibition in Italy devoted to the life story of Marcel Bich, today consists of more than 250 works by internationally recognized or upcoming artists. The works of art all have a point in common: they have been created with or inspired by BIC® products.

Read the full article here: https://www.bicworld.com/en/bic-collection-exhibited-centquatre-paris-2018